project overview
(Project duration: 1 week)
what i didn't know
At the beginning of the project I did not know that it is possible to start the wireframe process for a number of larger screens and thus there is the possibility to draw conclusions and expand the activity and efficiency of the product.
the problem
we can't control the weather. we can't know when there will be sunny days or rainy days, what to bring to a concert or even wondering if you really want bringing your girlfriend or boyfriend & after all those questions you have headaches.
the solustion
rockAir allows people to control the weather & book tickets easily to any festival that they want and they can know how the weather will be in addition to providing you with accessories, food & drink, a place to sleep depending on the weather.
my role
uX\UI designer & resarch
tools
adobe photoshop, illustrator cc (wireframes & visual design) pen and paper (storyboarding & research)
information architecture
site map - card sorting - content taxonomy
by analyzing lauren's goal planning a trip festival via card sorting for knowing what features were necessary to function. then i added site map and content taxonomy to give information, organize, and navigation of the app.
wireframes
these wireframe screens were based on feedback received from users, lecturers and other great designers.
persona
according to the research i did by persona about lauren.
designing for lauren helped me make informed design decisions
name - lauren clark, 25
country, city - LA, California
job - coffee artist
bio:
lauren as a music lover every single week she goes after a "festival hunting' and looking for something that she loves and would like to go to. one night she finds something but she had one problem, it was a jazz festival and no one of her friends loves that kind of music so she needed to search for a partner.
frustrations:
she couldn't find a person to go with & had no time to organize where she go to sleep and which hotel she's gonna to stay at.
goal:
to find a person to go with & book a flight, hotel and the rest of the necessary things easy and quick
user journey
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